Urban Chestnut and Purina continue partnership, to debut Underdog Lime

This summer Purina and Urban Chestnut Brewing Company (UCBC) are kicking-off their fifth-annual “Raise a Pint for Pets” campaign by offering pet owners two fun and tasty ways to support the Petfinder Foundation and member shelters in the St. Louis metropolitan area, including:

On Wednesday, July 21 Purina and UCBC will host an exclusive Raise a Pint for Pets dinner event at The Grove Bierhall to debut Underdog Lime, a new summer variation of Urban Underdog American Lager with a hint of lime. This new Urban Underdog variant will be available exclusively at the event, and only while supplies last. Tickets for the event must be purchased in advance, and patrons will receive dinner, beer, a specially designed glass stein and Purina treats for their pets at home. For every ticket sold, Purina will donate $5 to the Petfinder Foundation in support of designated local shelters. 

In addition, Purina will donate $1 to the Petfinder Foundation for each can of Urban Underdog American Lager and Urban Underdog American Pale Ale sold at UCBC locations, designated Missouri accounts and Raise a Pint for Pets pop-up events throughout the campaign (July 21 – September 30, 2021) to fund Petfinder Foundation grants for local pet shelters. One of the newest places to purchase Urban Underdog is from a newly created Raise a Pint for Pets draught trailer, which will make stops at Raise a Pint for Pets pop-up events throughout the summer. The event schedule for the Raise a Pint for Pets trailer will be available later this summer.

“We are excited to continue this partnership with Urban Chestnut to support and celebrate the incredible work our local shelters do in helping pets find their forever homes,” said Kim Beardslee from Purina Community Affairs. “We’re proud to say that with the help of local pet lovers, Purina has donated close to a quarter-million dollars to the Petfinder Foundation to fund grants for our local Petfinder members since 2017, and we anticipate another successful fundraising campaign in 2021.”

This year marks Petfinder’s 25th anniversary. Through the efforts of its partner organizations, Petfinder has helped 35 million pets find their forever home since 1996. This is the fifth-consecutive year Purina and Urban Chestnut have teamed up for a philanthropic effort. Since its inception in 2017, the ‘Raise a Pint for Pets’ campaign has helped to raise more than $225,000 for local animal shelters. 

“Each year, we look forward to working with Purina to create new and fun ways to raise awareness and funds for shelter pets through the Raise a Pint for Pets program,” said David Wolfe co-owner and co-founder of Urban Chestnut Brewing Company. “We look forward to hosting our Raise a Pint for Pets dinner event, and we are particularly excited to raise awareness by taking our Raise a Pint for Pets trailer to events and venues throughout the city this summer.”

For more information about the beer and the benefiting organizations, visit urbanchestnut.com. Considering a shelter pet? Visit Petfinder.com to start your search. 

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