Schlafly IPA finding new cans, new fans during pandemic

If you’re fan of Schlafly’s IPA, here’s some news for you. The beer is coming out in new sized cans.

New cans for Schlafly IPA

The brewery is changing up its packaging for the low ABV, IPA, by moving to 6-packs of 12-ounce cans from 6-pack bottles and 16-ounce cans. The smaller pack is designed to provide more flexibilty for the grocery stores, bottle shops and bars.

New cans Schlafly IPAThe Beer 

In the world of IPA’s, Schlafly’s is certianly sessionable. It pours a hazy gold-colored brew and combines hops with notes of tropical and citrus for a nice balance of flavor and character.

The brewery says IPA has also been one of their fastest-growing styles for 2020 during the pandemic, growing 35-percent in sales.

“It’s fun to see Schlafly IPA take off as consumers gravitate towards this popular and successful category even during the pandemic,” said CEO Fran Caradonna. “It’s a beer drinker’s beer and appeals to the hazy IPA seekers as well as new craft drinkers. Moving this growing brand from 12-ounce bottles to 12-ounce cans furthers our 2021 commitment to this more sustainable and economic package, which consumers clearly love.”

Schlafly’s IPA in cans is available for $7.99 and can be found across town, as well as on draft, and in bottles at the Schlafly Bottleworks, Tap Room and Bankside brewpubs. Schlafly Beer offers curbside pick-up at all three brewpub locations.

Click here to place an online order for pick-up.

 

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