Mission Taco Joint partners with One Life Spirits to launch private label tequila

Mission Taco Joint partners with One Life Spirits to launch private label tequila

So, you may know from past articles, that I had a health scare recently with the ole ticker.

Things are going well, but I have had to give up a lot of things I love in the food and drink department. One major, or dare I say super major give-up, was the insanely good tortilla chips at Mission Taco Joint. I dream of these chips, and the salsa’s I would dip them in. In fact, I recently discovered that Mission Taco Joint makes the best vegetarian burrito in the nation, and I can have that, but I have to pick it up or have it delivered because I don’t trust myself to go there and avoid the chips.

Now, MTJ goes does this, something that will only complicate my life. You see, Mission Taco Joint is now making my second favorite spirit, tequila.

They are making it, creating their own private label tequila in partnership with another St. Louis favorite, Una Vida Blanco Tequila, the local guys who have brought their top-quality tequila to the Midwest.

The restaurant now carries the Mission Taco Joint Una Vida Blanco Tequila at all six locations for the Mission Margarita, late-night happy hour tequila shots and select craft cocktails.

Kyle Harlan, Beverage Director of Mission Taco Joint, worked closely with the Una Vida team to select a tequila that pairs well with Mission Taco Joint’s signature cocktails, specifically their margarita. The partners tasted over twenty varieties of Blanco tequila to find the perfect flavor profile. “We wanted to have a hand-selected tequila program and provide our guests with an amazing margarita,” says Harlan. “Our guests know and love our Mission Margarita so the challenge was to find the perfect tequila flavor profile for our recipe. We had the unique opportunity to create a spirit with the end cocktail already in mind.”

Tasting Notes

This tequila has an agave-forward profile with notes of honey and vanilla and a slightly floral finish.

The tequila’s mineral quality helps to highlight the fresh lime juice in the margarita and gives the cocktail a smooth flavor.

One Life Spirts

Una Vida is the tequila line from One Life Spirits, a local spirits brand created by Bryce Lob and Zach Conley.

With previous experience in the spirits industry, the St. Louisans booked a six-month trip to Tequila, Mexico to interview distilleries and learn more about the process firsthand.

They launched their own spirits company One Life Spirits just over one year ago and distribute their product throughout the Midwest.

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