In 2019, Springfield, Missouri’s Mother’s Brewing Company partnered with the Missouri nonprofit Care to Learn to release a beer that gives back to Missouri communities. A portion of proceeds from the sales of the orange wheat ale Doin’ Good across Mother’s distribution footprint was to be donated to Care to Learn.
The Beer
Doin’ Good (5.0% ABV) is a classic midwestern wheat ale, but with the addition of oranges. It drinks fruity, crisp and clean. Doin’ Good is a beer for turning positive vibes into action. Mother’s found inspiration for Doin’ Good in Springfield’s famous other brother Doug Pitt, (Brad Pitts brother) community leader, all-around good guy, and founder of the Care to Learn fund. People like him remind us that doing a little good goes a long way in building strong communities. And when you’re doing good, you’re feeling great. To that end, Mother’s feels great donating a portion of every sale of this beer to charity.
Money Raised
Mother’s, Care to Learn and Alamo Drafthouse Cinema are pleased to announce $10,000 was raised between the sales of Doin’ Good and other events featuring Doin’ Good. These funds will contribute to Care to Learn’s mission of meeting students’ emergent health, hunger and hygiene needs.
What began as a birthday present to Care to Learn founder Doug Pitt became a vehicle for doing good across Missouri. Mother’s Brewing Company was first approached by Care to Learn staff to arrange for Pitt to brew a beer in celebration of his birthday, and the idea quickly evolved into a program with a
mission to give back.
In addition to collaborating with Pitt on the conception and brewing of the beer, Mother’s and their distributors routed a portion of proceeds back to Care to Learn. Mother’s partners in distribution are Heart of America Beverage, Central States Beverage, Grey Eagle Distributors, Donnewald
Distributing Company, River Eagle Distributing, H.W. Herrell Distributing, Krey
Distributing, Lohr Distributing, and Nauser Distributing.
“A brewery is only as strong as the community that supports it,” said Jeff Schrag, Mother’s Brewery Owner and Founder. “Doug Pitt’s example reminds us that doing a little good goes a long way in building strong communities.”
Plans are underway to repeat, and expand upon, the beer’s success in 2020.
